Friday, 23 Nov, 2007 Technology

The Choice of Social Network Linked to Race, Ethnicity and Education


The latest study shows that one's choice of social network is largely related to person's race, ethnicity and parent's education, at least for students. It is also suggested that students from different backgrounds do not usually socialize with each other.

Eszter Hargittai of the Institute for Policy Research at Northwestern University in Illinois surveyed more than 1,000 first year students from the University of Illinois, Chicago and found how one's preferences for social networking websites is based on someone's ethnicity and race.

Facebook is most often liked by Caucasian students, while MySpace is a favorite place for Hispanic students. Asian-American and Asian users surf through Xanga and Friendster, less often Facebook and even less likely to visit MySpace.

Hargittai also discovered that parent's education influence student's choice of social network community with Facebook and Xanga being a choice of more students with parents having college degree. Students with parents not having high-school education were found among MySpace users.

In general, as much as 80 percent of all students said they used Facebook, 54 percent were socializing on MySpace and less popular being Xanga, Friendster, Orkut and Bebo with less than 1 percent visiting these websites.

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