Saturday, 24 May, 2008 Press-releases

sbie Ends with Extraordinary Success and Nets Multimillion Riyal Deals for Exhibitors


Saudi Building and Interiors ExhibitionJEDDAH - Saudi Building and Interiors Exhibition (sbie) ended the annual five-day show at the Jeddah International Exhibition & Convention Center over the weekend, with unprecedented success.

Most of the 320 national and overseas exhibitors at the show reported deals worth millions of riyals.

"This 17th comprehensive showcase for the industry turned out to be an ideal event to attract not just the standard engineer, architect, consultant, specifier and designer, but also had a cross-section of professional visitors including hotel managers, school and hospital administrators and company and bank directors, aside from manufacturers and businessmen." said Zahoor Siddique, Exhibitions Director at Al-Harithy Company for Exhibitions Ltd., which has organized the event. He also added that current exhibition had broken the record of 13,751 visitors and this fact had reflected the growing interest in the context of the ongoing of the real estate boom in the Saudi Arabia.

Another event, which aroused an equal interest, was an engineering symposium, organized by the Saudi Quality Council, Western Region. The event focused on a wide range of subjects related to the construction sector, which included precast concrete in economic cities, increasing housing costs, the role of value engineering in the national economy, building of real estate development, the status of the mining sector, Hail Economic City development, an approach to environmentally friendly architecture, and new contractual approaches to avoid disputes.

Experts and members of SQC who gave presentations and conducted the discussion included Architect F. Khayyat, Eng. Abdullah Khoja, Dr. Ayed Al Amri, Dr. Faisal Al Shareef and Dr. I. BaSunbul.

Hussain Marzouki, a Student at the Architecture Faculty of the King Abdul Aziz University said that he had found very interesting the topic of en environmentally friendly architecture. The student added an opinion that every builder and architecture should think of environment when working on any project. Another visitor of the show, Khaled Al-Sulaiman, who is a businessman, expressed his interest in the discussion about the increasing costs, as well as the reasons for the rising housing costs what ways exist of checking the trend.

Saudi Building and Interiors ExhibitionA lot of equipment units where shown at various stands of foreign companies, as well as native ones. Visitors could find at those stands various building materials and hardware, construction equipment and tools, equipment for climate control, electricity and lighting, environmental conservation, marble, granite and stone technology, equipment for security, safety and fire prevention, as well as waste management systems.

It is also worth mentioning that at some booths one could see interior decors for the hospitality industry, office environment, for landscape design, schools and hotels, malls and restaurants and for people's houses.

The country with the largest participation was Turkey. The Turkish pavilion housed products and services of 31 companies. Ozgur Sofuoglu, Director of International Projects at Istanbul-based ADG Trade Fairs, said that that exhibition turned out to be a great success for Turkish participants. Mr. Sofuoglu promised that the Turkish delegation was sure to visit the exhibition next year.

Many representatives from China, Bahrain, Germany, Italy, Kuwait the UAE and the USA and the list is still not complete. The participants confessed that by taking part in this exhibition they got a chance to converse with local visitors so they could take into consideration their wishes in the future developments of the companies.

Visitors had a chance to see two of Germany's major companies in the industry. One of the companies was the Boecker Group, which in fact consists of several other companies, as for example Albert Boecker and Steinweg-Boecker, which operate both nationally and internationally. This group has become one of the most important crane and lift manufacturers worldwide due to high quality products, state-of-the-art technology, as well as international expansions. The representatives of the Boecker Group said that during the exhibition there were numerous inquiries about the lifting solutions that the group offers, including aluminum cranes, construction lifts, constructions hoists and industrial lifts. A lot of those inquiries were expected to turn into very profitable deals, taking in consideration the fact that the Emirates are experiencing a construction boom during the past years.

Another German representative was Kedas GMBH from Frankfurt. This company is known to be one of the biggest sockets' and switches' manufacturers in the world. An executive at the stand told that the fact that the company guarantees its products for 25 years against industrial defaults. He also added that during the exhibition there were many opportunities for the company to communicate with local businessmen and some of those discussions proved to be quite fruitful, as some orders have been made.

Not only German companies had success at the exhibition as such companies as Creative Closets, Fumangalli Itallian Co., Algawini, ThermoCoat, Siporex, Steel & Wood Fabrication Co., B.3. Products & Supply Co. Ltd. and many others were happy to confess that the exhibition was a great success, because many discussions have already turned into deals, orders and contracts, and many discussion will sure become contracts in the future. Companies' representatives said that they would not stop showcasing their products at the next exhibitions, organized by Al Harithy Company.

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